MEMPHIS / RECORDING & PRODUCTION

01 , PRODUCTION

Music
production.

Pre-production, arrangement and musical direction for artists making original music. I work from the song outward, whether the project begins with a demo or a recording plan.

Ori Naftaly playing guitar live onstage
GUITARIST / SONGWRITER / PRODUCER

02 / SELECTED PRODUCTION CREDITS

Two recordings.
Two roles.

These are specific published production credits, not a claim to have produced every Southern Avenue record.

Southern Avenue That's All single cover
01 / COLOR RED · 2022

That's All

Produced by Ori Naftaly

Southern Avenue's recording of the Genesis song. My production credit is on this release, along with guitar.

Listen to the recording ↗
Be the Love You Want tour promotional artwork, not the original album cover
02 / RENEW · BMG · 2021

Be the Love
You Want

Co-produced with Steve Berlin

Southern Avenue's 2021 release. My work on the project includes co-production and guitar.

Listen to the album ↗Artwork shown is from the tour campaign.

03 / WHAT I CAN DO

From the
first demo
to the session.

My involvement depends on the project, the music and the team already in place.

01

Pre-production

Song selection, structure, keys, grooves and a plan for recording.

02

Arrangements

Instrumentation, dynamics and musical decisions that support the song.

03

Creative direction

Discussing the sound, performances and direction of a project with the artist.

04

Guitar on record

Session guitar, rhythm parts, lead lines and textures when the song needs them.

04 / MEMPHIS MUSIC PRODUCTION

Making music
in Memphis.

If you're looking for a music producer in Memphis, tell me what you're recording and where you are in the process. We can talk through demos, pre-production, arrangements, guitar parts and the scope of a recording project.

I'm based in Memphis and open to discussing suitable projects elsewhere or remotely.

Get in touch about production ↗
Ori Naftaly performing on guitar
THE MUSIC COMES FIRST / MEMPHIS, TN
NEXT STEP

Let’s build the right sound.

Tell me about the songs, demos, timeline and what kind of help you’re looking for.

Start a conversation ↗